KKL
Designed a web application for the organization Keren Kajemet. The project's objective was to create a digital experience for the visitors of the Raoul Wallenberg's memorial park in Israel.
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Company
Keren Kajemet (KKL)
DESCRIPTION
The goal of the project was to create an interactive digital experience related to Raoul Wallenberg's life and World War II, which visitors to the memorial park could take part in with the help of their mobile devices.
When
2022-02 to 2023-08
Role
UX lead, graphical designer and workshop facilitator

Challenges

  1. Unique User Flows: Crafting user flows that catered to the diverse audience of park visitors, with special consideration for age-appropriate content for school classes, presented a creative challenge.
  2. Interactive Material: Ensuring that the material from survivors and witnesses of the Second World War was presented in an engaging and interactive manner required careful planning and execution.
  3. Respectful Design: Designing interactions and visuals that honored the memory of Holocaust victims and survivors without sensationalizing or trivializing their experiences was a crucial aspect of the project.
  4. Accessibility: Adhering to WCAG directives while maintaining the integrity of the design and interactive elements posed a challenge, necessitating thorough testing and adaptation.

Approach

  1. Client Workshops: Workshops were conducted with the client to brainstorm concepts that aligned with the project's objectives. Unique user flows were developed to provide an engaging and educational experience for park visitors.
  2. Interactive Material Development: Significant time was spent on curating and developing interactive materials from survivors and witnesses of the Second World War. These materials were integrated into the digital web experience to enrich the storytelling process with a focus on sensitivity and respect of the material.
  3. Wireframes and Prototypes: Several wireframes were created to outline the structure and flow of the digital experience. These wireframes were then translated into clickable prototypes using Figma, allowing for interactive exploration of the proposed design.
  4. Accessibility Testing: Throughout the design process, emphasis was placed on adhering to WCAG directives to ensure accessibility for all users, including those with disabilities. Extensive testing was conducted to validate compliance with accessibility standards.

Results

The project yielded the following outcomes:

  1. Engaging User Experience: Design for park visitors to embark on an interactive journey through the life of Raoul Wallenberg and the events of the Second World War, engaging with interactive materials from survivors and witnesses.
  2. Educational Content: Digital experiences that could provide valuable educational content, particularly suited for school classes, with age-appropriate materials and engaging interactions that foster understanding and empathy. for the history and subject mater.
  3. Accessibility: The design adheres to WCAG directives, ensuring inclusivity and accessibility for all users, regardless of ability.

Conclusion

The digital web experience for the Raoul Wallenberg Memorial Park exemplifies the successful fusion of interactive storytelling, educational content, and respectful design. Through client workshops, wireframing, and prototype development, a compelling digital experience was crafted that resonates with park visitors while also honoring the memory of Holocaust victims and survivors.

Some images of the design

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